Mongolia Institute Lunchtime Seminar Series

Event details


Date & time

Friday 03 July 2020




Dr Gegentuul Baioud


Mongolia Institute

Dr Gegentuul Baioud will present “The transformation of Mongolian verbal art in contemporary Inner Mongolia”.

This is an online event held via Zoom. Please register at Eventbrite.


Genres of traditional verbal expressions evolve “as they are buffeted on the currents of time and bounced around from shore to shore, yet still retain, somehow, an essence that distinguishes them as unique and persisting expressive vessels” (McDowell 2012:250).

The conception of genres as conventional cultural expression and simultaneously the products of sociohistorical and living circumstances (Bauman 2004, Hanks 1987:250) lies at the heart of my research on changing Mongolian verbal genres.

In this talk, Dr Gegentuul Baioud, from the Department of Linguistics at Macquarie University, will explore the recontextualisation of traditional Mongolian verbal art khuuriin ülger (“fiddle story”) by Mongolian folk singers in the context of the spread of Covid-19 in Inner Mongolia, China. Drawing on the concept of intertextuality, he will analyse the verbal and visual signs in 94 videos of Mongolian fiddle stories.

Dr Baioud will argue that the minority Mongols participate in the dominant global and national discourses while at the same time creating a sense of Mongolian-ness by marrying Mongolian verbal art with public health messages related to Covid-19. The analysis also finds that the multivocal Covid-19 Mongolian fiddle stories are a medium to articulate the very heteroglot sense of the world in which minority Mongols dwell and to construct and reaffirm their multi-layered identities.

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